Choosing the right technology partner

While its important to enter into the digital world of E-commerce, I would say its equally important to choose the right partner to accompany the quest. Till now we talked about other aspects of the selection like money, time and availability. Lets discuss about the synergy, wavelength and complimenting each other.

Once there was an experiment conducted with two groups. Both the groups were given very limited amount of time which was nearly impossible to complete the job. The challenge was easy and related to day to day life but what made it challenging was the time. One group was consisting of the best buddies from childhood and other group was experts from different fields.  Results of this study was surprising because as expected the second group did not win with a lot of margin to the first group who were not expert. This was because of the edge the first group had on understanding each other and team work.